Right now, you are calling me crazy! RIGHT? A CAT… a feline…selling your books, stories, and all else you may put on paper (or keyboard).
See the photo to the left? This is my cat, Lucy and she is what I call my “spokescat” for my novels. I have also written and had published, several books on the care of cats, so it’s natural for me to “use” my cats in this way.
Why cats? Well, everyone loves cute kitties on the internet. Cat pictures and videos are extremely popular and draw people’s attention. So, you too can draw attention not only to your cute cat (the cuter your cat the better. Kittens are ideal), but to your book(s) at the same time. Here’s a few tips:
- A good camera or cell phone. As a photographer as well as a writer, I can get some pretty nice pictures of my cat (I almost always use Lucy, though I have 9 cats. Lucy is the ham) with my professional camera, but you don’t have to be a professional photographer. You can use your Smartphone. The better the camera on your cell phone, the better the picture. The LG G5 has a nice camera with manual settings. If you know how to use manual settings, this is a great choice so you can adjust the brightness, coloration, etc.
- Find the best location. I like to take photos either in front of a window where there’s a nice artistic reflection, a mirror for the same reason, or somewhere with a nice, uncluttered background. The most important thing to remember is background!! You want your subjects (cat and book) to stand out. Don’t place your scene somewhere that will distract from your subject.
- Marketing. Keep in mind, the purpose for all of this is marketing! It’s great to have fun, but in the long haul you want to be sure whomever is looking at your photo will find your BOOK attractive (it’s great for the cat to be attractive, but it’s the BOOK you are selling).
- Art. Yes, this is a way to advertise, but you want people to stop and pay attention to your photo! Try to make it as artistic as possible.
Take look at this photo. This book has been on the top seller list on Amazon, and has also won an award. Though I used my professional camera to make it appear more artistic, I also threw in the logos of its winnings. In this photo the cat is focussed and the book (which was behind her) is blurred, yet you can still clearly see the title. “Depth of field,” in the absolute plainest sense, means that whatever is closest to you is clear and farthest away is blurred. It gives an almost 3D effect and gives your photo more professionalism.
I hope you find these tips helpful. I will have more coming up. I like to use my photography along with my writing to advertise my book.
Just remember, the cat you use matters as well. If you have only one cat, you haven’t much of a choice. But, if like me, you have a house full, use the cutest and/or the most responsive and easy to work with cat.
NOTE: This is IMPORTANT. NEVER force your cat to do anything he/she doesn’t want to do. If your cat seems agitated, give up. Soometimes the use of treats can help. Make the sessions short. And ALWAYS be patient with your kitty!!
Beyond Every Mirror, Book One
Anachronistic Dimensions Trilogy